Columbia’s Music Variety

96.7 STEVE-FM is Columbia’s Best Variety Music Station with a “we play what we want” attitude. Featuring great music from the late 70s through the 90s from multiple genres including Bon Jovi, Michael Jackson, Aerosmith, Queen, Katy Perry, Journey, Madonna and many others. The station reaches a broad base of male and female consumers (about 50% each). And these listeners tend to be homeowners who are well-educated and have above-average incomes. Nearly 86,000 people listen to 96.7 STEVE-FM weekly.

  • Call Letters: WLTY
  • Format: CLASSICHITS
  • Dial Position : 96.7 FM
  • Brand: 96.7 Steve-FM
  • Target Listener: Adults 25-54

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